Customers Shop in
Their Currency
The Global Acquiring Platform (GAP) from Merchant
e-Solutions provides merchants who have international
customers with the ability to accept payments in
the local currency of their customers.
The Internet has made it possible for merchants
to sell goods and services to customers located
almost anywhere. But customers tend to make purchases
only when they can view prices in a currency they
use everyday. When customers shop at websites that
display prices in an unfamiliar currency, the shopping
cart abandonment rate goes way up. By presenting
pricing information in the customer’s currency,
merchants can increase the number of sales and the
amount per sale.
Merchants Settle in Their Currency
In addition to improving sales, GAP is easy on
merchants because transactions are authorized and
settled in the merchant’s currency choice.
So customers can make payments in a familiar currency—based
on where the consumer is connected to the Inernet,
while merchants can view the same transactions in
a currency they prefer.
For More Information About GAP
Please contact Kevin Gallagher.
kgallagher@merchante-solutions.com
(678) 493-8853
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